What is Matching Column (Step 2) ?
The Matching Column step connects the columns in your supplier feed file (such as CSV, XLSX, or Google Sheets) directly to the corresponding product fields in your store. Correct mapping ensures that your supplier product data seamlessly and accurately updates or creates the right store items.
How to Set Up Matching Columns
Go to App → Feed Settings → Step 2: Matching Column
- Locate Store Product Field: Find the store attribute you want to populate or update (e.g., Price, Quantity, or SKU).
- Select Feed Column: Choose the corresponding column header or column index from your supplier feed file.
- Save and Proceed: Confirm the mappings and proceed to review your sync configuration.
Matching Column Smart Settings
1. Store Product Fields
Store product fields represent the catalog attributes available in your store platform (such as Shopify) that can be created, updated, or exported.

2. Feed File Columns
Feed file columns represent the data columns provided in your supplier or dropshipper source file. These values can be identified either by column name or numerical index.

3. Mapping Example in Action
Below is an example mapping a Google Sheets feed file directly to store product fields using Stock Sync:

Feed Column (Source) | Store Field (Destination) | Function / Purpose |
|---|---|---|
|
| Maps the primary identifier used for product matching |
|
| Updates inventory levels in the store |
|
| Updates standard product retail price |
|
| Populates and updates product body HTML / description |
Key Rules & Technical Details
- Format Exceptions: Standard column matching applies to spreadsheet formats (CSV, XLSX, TSV, Google Sheets). Hierarchical formats require specialized node/path mapping:
- For JSON mapping instructions, see JSON File Format.
- For XML mapping instructions, see XML File Format.
- Field Alignment: Ensure data types match between source and destination (e.g., numeric quantities mapped to inventory, URLs mapped to image fields).
Troubleshooting Steps
- Issue: Feed data is populating the wrong product field → Solution: Go to Feed Settings → Step 2: Matching Column and verify that each store field is paired with the exact feed column header or index.
- Issue: Columns not showing in dropdown menus → Solution: Confirm that your source file has valid header rows and is accessible, then re-load the feed schema in Step 1: Setup Feed.
Good Articles to Continue
- Matching Column (Step 2) Overview → Comprehensive guide to advanced settings and individual field options.
- JSON File Format Setup → Step-by-step instructions for parsing and mapping nested JSON feeds.
- XML File Format Setup → How to configure XPath and node selectors for XML feeds.
Updated on: 03/11/2026
Thank you!
